ChatGPT is hiring a dedicated product manager to build experiences for families, caregivers, and older adults, according to a job posting.
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naddr1qv…kghtOpenAI is expanding its focus beyond individual users to families, hiring a product manager to develop experiences for households, caregivers, and older adults. This strategic shift acknowledges a broadening user base for ChatGPT, with older demographics showing increased engagement, and aims to proactively address the unique trust and safety considerations for younger users. The move aligns with industry trends as AI technology becomes more integrated into everyday family life, prompting the development of features like family plans and enhanced safety controls. - OpenAI is hiring a product manager to build family-oriented AI experiences. - The share of ChatGPT users aged 35 and older is increasing, while younger user share is decreasing. - Parents are underestimating their children's use of generative AI. - AI companies are urged to build products differently for younger users with stronger safeguards. - OpenAI has introduced safety measures like parental controls and a 'Trusted Contact' feature. - Demographic shifts in AI user bases are occurring across multiple platforms like Claude and Gemini. - OpenAI's ChatGPT is adding older users faster than some rivals, though Gemini has wider reach among U.S. parent smartphone users. Continue reading https://techcrunch.com/2026/07/11/openai-bets-on-families-as-chatgpt-goes-deeper-into-households/