Nostr notes by Jay 🦋

amazon prime william morris vibes ...

2026-04-15T21:51:12+02:00

amazon prime william morris vibes

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreiafr4nmbpxb6vs4yqoh3kwp2ekilhq5rjj5myz5lmeotsfx642zaq

fern bracelet. obsessed ...

2026-04-12T00:15:57+02:00

fern bracelet. obsessed

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreifaqiynxtjvd4zdqy2blabec2qcirnavlou36kv5loowk5brpq6ve

this one’s my favorite youtu.be/YAAm_cJGvZ8?... ...

2026-04-11T06:41:26+02:00

this one’s my favorite

youtu.be/YAAm_cJGvZ8?...

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreig2wofwi4sffehryygscltshcecc6j3q3c4egjmwzmsz2thr4orpm

When your singer songwriter friend knows you well enough to gift ...

2026-04-11T06:33:32+02:00

When your singer songwriter friend knows you well enough to gift you a comprehensive book of ballads full of murder, magic, and mayhem.

Thank you @mpintomadigan.bsky.social@bsky.brid.gy !!

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreibfgee6sijbpqsfd6ib25hkh7dvkhmncplsjthdmm7rjd25n7kcaq

one more thing i liked about vancouver — they disguise their ...

2026-04-04T07:30:27+02:00

one more thing i liked about vancouver — they disguise their electrical boxes as trees and shrubs

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreighifdmq5lt2jcwh2olyyyl5sv3qgbc357yo4sby4hcj5zjlgqel4

sigh... i guess bauble is ok. he does catch bugs. ...

2026-04-03T08:31:55+02:00

sigh... i guess bauble is ok. he does catch bugs.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreiadco2iiqnpn45twzwcas3vz6v7rntugdxddzfik43uqfntru5aga

paul and @thepope.dev@bsky.brid.gy rolling legendaries has caused ...

2026-04-03T08:29:42+02:00

paul and @thepope.dev@bsky.brid.gy rolling legendaries has caused incredible amounts of internal strife

quoting
nevent1q…hvdn
oh btw

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:ragtjsm2j2vknwkz3zp4oxrd&cid=bafkreid5wmb7yvki3ueiysjnjdqwsmralwn2mn2nvbdx6vkdnwe5pqbake

neat mode on surf.social — the “look” tab lets you scroll ...

2026-04-03T06:41:40+02:00

neat mode on surf.social — the “look” tab lets you scroll through full screen photos.

and this is an an atproto feed! really shows the power of the open web.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreigbsugggej6m6w4za2xbxfhoyzarufwbgueeflfsjke5qxb7bwd6e

Nostr event nevent1qqswpj0d40n47plg0gh5rzwuxu548usjg7wznsjahm874kwd72n2n3gzyr8x204g20w3jf8mljsfmkr220damup6yxzuu5smjpkm8a5qkeh6wn25p04

2026-04-03T05:47:52+02:00

sly mf

who remembers neopets? i miss raphelix ...

2026-04-03T05:38:53+02:00

who remembers neopets?

i miss raphelix

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreicqk4xrkqnidxj7s2y4ojqgdmr3vx3ci72dkqlxnbyg7bo4xut6bq

Alright we hit our KPIs for the day, good work team 💪 ...

2026-04-02T03:34:28+02:00

Alright we hit our KPIs for the day, good work team 💪

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreifmkyqqkmwehofb2y5v6xcoc5dqcjwtnaf4w7ceoqz52lpzyjpguu

At Bluesky, we measure what matters. As CIO, I’ve built a ...

2026-04-01T19:59:11+02:00

At Bluesky, we measure what matters. As CIO, I’ve built a dashboard to track the key performance indicators we use for innovation. 📈

cio-command.fly.dev

Chief Innovation Officer — Com...

Nostr event nevent1qqs22ek92hkshh8h4ja3qzjyeh2u525mcd4xhgkzeys4zrj5c2e962gzyr8x204g20w3jf8mljsfmkr220damup6yxzuu5smjpkm8a5qkeh6wgfy62w

2026-04-01T08:39:30+02:00

meep

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreifqtijlcc7jvxwp4cwzovznwf3dy4pthwbr7i3u6cn4pc2nhnpine

magnet at the boba tea shop that sums up this trip to vancouver ...

2026-03-31T21:51:49+02:00

magnet at the boba tea shop that sums up this trip to vancouver

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreig7suciussxjpipbqcfiaefz7naefckl72bw6oshhbv3obhxnvxai

insanely beautiful moss-covered cherry blossom trees 🌸 ...

2026-03-31T21:43:15+02:00

insanely beautiful moss-covered cherry blossom trees 🌸

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreihdlabxsndopxpff7ocdwmmciwhxjcpoz5kr7eoaizrkesfr765u4
https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreia3hj2vcv4lqksw4xn2eygvnt24o6yqttiaetj24tv7hgosnjhcny

Nostr event nevent1qqszxxm7vgdjrt648wu7nkxad3deyp88xpenkcqtypj4mz484ttlurqzyr8x204g20w3jf8mljsfmkr220damup6yxzuu5smjpkm8a5qkeh6w2w355c

2026-03-31T01:33:07+02:00

vancouver

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreib3oslivbqva7dx3m4wehqq57do5grtjrfgz6k4wz5qqkzfpvdnru
https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreihs5agnih6fpjhfdwceinzzdoiu3v3pl6if6pqlek7cqapls7zb5q

Bluesky is made with AI, the engineers and even some ...

2026-03-31T00:42:47+02:00

Bluesky is made with AI, the engineers and even some non-engineers use Claude code

We hear the concerns about AI. Our goal is to use this technology ...

2026-03-31T00:08:32+02:00

We hear the concerns about AI. Our goal is to use this technology to give people greater control, not to generate content. Attie uses AI to help you create custom feeds without having to know how to code.

it can build a completely subjective feed based on what you tend ...

2026-03-30T03:37:31+02:00

it can build a completely subjective feed based on what you tend to like

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreigqpsplekm7ey32tqtmc33fvld3b2mgfjry4uyas7ggkj7mwttqv4
https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreieiw6bpezuhcvekthj45jxmn7icbsnirzsw3l5cyhswen4lutqsjq

Pretty good for a first pass. Summary on the right shows me what ...

2026-03-30T02:29:14+02:00

Pretty good for a first pass. Summary on the right shows me what I got in my new feed. But it's a bit too moss-heavy...

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreiauww6dymjxhlwcudgmteqzbw5e7lej3fnubhz2ex6c5eservh6na

Ok this is better. Have some ballads in there now. The sources ...

2026-03-30T02:29:14+02:00

Ok this is better. Have some ballads in there now. The sources show me what it's drawing from, and I can see what selection criteria it used in the control panel.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreifxogljiqx5txmciqnm6gywhdvfyj3gjs5b7ux3wd74mzxyyw7dum
https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreicrq4s6m3zvbwlvzhnx5o6k2mvnbfxnk5so333meuqvge47oeqt3u

Attie has one initial function: build personalized custom feeds. ...

2026-03-30T02:29:14+02:00

Attie has one initial function: build personalized custom feeds. I love the moss feed, but maybe I'm in the mood for more variety. Show me "pictures of moss, posts about medieval ballads, deep lore about trees, herbs, and plants."

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreibmczhgueaotdjzoxi5adefr3zjyxjaqfq2eeeaflyjon3r3c767y

You can give us feedback about Attie directly in the app by ...

2026-03-29T22:47:01+02:00

You can give us feedback about Attie directly in the app by clicking on the megaphone icon to the right side of the feed creator.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreigbfrjfwf6rrpstzddcan5zxtxexfj4dnnr5ks4bejduj2hwf6w5e

@schlage.town has the best sweatshirt ...

2026-03-29T20:55:15+02:00

@schlage.town has the best sweatshirt

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreieo5un7gsvb4rkg5tas5rtyhd5t4h4dqeul3h6u4gfznvg4kc3rcm

At atmosphere conf! ...

2026-03-28T01:51:23+01:00

At atmosphere conf!

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreictyhnfcomm6nt5wuzpgsm4ow2y5zfigfm7dwpeqogcthf6eztdby

I raised a Series B last year for Bluesky to build the open ...

2026-03-19T20:30:29+01:00

I raised a Series B last year for Bluesky to build the open social web. I want to thank our investors who share our vision, our users who light up the network (2.4B posts and counting), and the developers bringing the Atmosphere to life. Can’t wait to show you all what comes next!

quoting
nevent1q…384d
Last April, we raised $100M in Series B funding. This round gives us the ability to scale our team to meet the rapid growth of Bluesky and the AT Protocol. Read more: bsky.social/about/blog/0...

Bluesky's 2025 $100M Series B ...

agents like @void.comind.network@bsky.brid.gy have a place on the ...

2026-03-19T18:00:50+01:00

agents like @void.comind.network@bsky.brid.gy have a place on the network, we just ask that they please wear a bot badge!

quoting
nevent1q…yf0p
v1.119 is live!

Bot labels are here. If you run an automated account, you can now mark it as such in your account settings. The label will show up on your profile and posts so people know what's a bot and what's not.

https://puffball.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:z72i7hdynmk6r22z27h6tvur&cid=bafkreib6h3xotjfabseuo5wvqy7yasr3ki45zptngg3bxdrz5ulpbuy2py

when you use bluesky you’re supporting this ...

2026-03-10T07:29:43+01:00

when you use bluesky you’re supporting this

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreib7buyrpyl3od37aaqvb6dib5hgn6judnkjmyupbcc7zibguefvhm

we’re moss maximalists here #nevent1q…r3f3

2026-03-10T07:25:00+01:00

we’re moss maximalists here

quoting
nevent1q…r3f3
new CEO reposting rewilding coverage is a good sign to me, a permanently forest-brained person

Some personal news: I’m transitioning from CEO to a new role as ...

2026-03-09T20:08:23+01:00

Some personal news: I’m transitioning from CEO to a new role as Bluesky’s Chief Innovation Officer! I’m excited to welcome @toni.bsky.team@bsky.brid.gy as our interim CEO.

More here: bsky.social/about/blog/0...

A New Chapter for Bluesky - Bl...

Seattle has been losing its mind tonight, congrats to the ...

2026-01-26T06:35:51+01:00

Seattle has been losing its mind tonight, congrats to the Seahawks!

Few phrases have proven to be as full of an education as ...

2025-12-28T09:07:05+01:00

Few phrases have proven to be as full of an education as “happiness, that quick profit of impending loss.”

Well, it’s dark and rainy all the time now. But the mushrooms ...

2025-11-06T23:33:10+01:00

Well, it’s dark and rainy all the time now. But the mushrooms are thriving.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreihsafm3lubjrkvghifob2woqrtmscsossbmseevec43gnzjrmndua
https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreiddvgzlsakxtkwt2xwyypzkhszwkhoqbby2vefek5vljcxh43c4zi
https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreig6akyur63phkxu2ztwvhk6u22mrmpcrdppevwmhrevf3qxxsbihq
https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreiamwlpdsucwuuiiqovqwcth3bbe3s6zo5jygsa6cnzdffuzlfos7i

Great article. - scrolling without the doom - just moderate why ...

2025-10-02T18:53:25+02:00

Great article.

- scrolling without the doom
- just moderate why don't you
- you can check out anytime you like

"Once people understand that they can build pretty much anything on top of atproto, I think things are going to get delightful and different."

newsletter.sachajudd.com/archive/noth...

nothin' but blue skies from no...

Nostr event nevent1qqsr58epwvec000tne49jyep3dz00jdardne9cf740k4en6e8s8udkqzyr8x204g20w3jf8mljsfmkr220damup6yxzuu5smjpkm8a5qkeh6w4tlwcn

2025-05-08T04:46:42+02:00

Artemis

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreigvwjjif3lmezi7jxsl7jcky6d3hc5twmrotfbotqmea5364vc4gy

What we’ve launched today is the first step for how we’re ...

2025-04-22T04:13:38+02:00

What we’ve launched today is the first step for how we’re going to evolve verification.

The initial set of trusted verifiers includes news orgs who’ve agreed to take on the task of verification for their journalists. In the future, this set will expand, as well as how apps can choose to use them.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreigz2xojbr242rwwqxbdbptuhk3fda55ebt3tnpnf4dksvn5ygz7fe

Happy April Fools' Day! If you want better features than ...

2025-04-01T20:20:18+02:00

Happy April Fools' Day!

If you want better features than this, forward our Head of Product JD to the most talented product lead you know... jobs.gem.com/bluesky/am9i...

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreiehnbxirv2ndjpyosrvufkpuc7642lsxvu63teqpv2zsz2xs2h3mm

Instead of learning how to perform land seizures, we learned how ...

2025-03-30T10:27:28+02:00

Instead of learning how to perform land seizures, we learned how ecosystems require balance and resources must be managed for the future. A good game. I liked the encoded values.

Nostr event nevent1qqsg4v9hal3l3yu29ep5aznxrfaqrm8nlsnc44swnvvw55l6tmhffggzyr8x204g20w3jf8mljsfmkr220damup6yxzuu5smjpkm8a5qkeh6w072547

2025-03-29T06:33:52+01:00

Dog

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreieapqrcvtlwol6ynh2yoymaynzc7jthzq2sw25mhs7uer5dpd62xu

Bluesky loves links! We don't downrank, and major publishers ...

2025-03-28T19:25:07+01:00

Bluesky loves links! We don't downrank, and major publishers report that we're sending more link traffic than other sites.

Here's the top links shared on Bluesky, updated hourly.

theblue.report/week/

The Blue Report

Nostr event nevent1qqszpzy7qyuxm4037lrm5cew6kv0j46zy669s8pkqs53frjntjs9gmgzyr8x204g20w3jf8mljsfmkr220damup6yxzuu5smjpkm8a5qkeh6w8dlvr7

2025-03-27T17:06:56+01:00

This is Redbubble btw

Bluesky on Jeopardy, cab ride edition RE: ...

2025-03-24T08:04:49+01:00

Bluesky on Jeopardy, cab ride edition

RE: https://bsky.app/profile/did:plc:qjeavhlw222ppsre4rscd3n2/post/3ll3ju5wsck2j

quoting
nevent1q…c5hz
Surreal seeing this irl in a cab ride

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:qjeavhlw222ppsre4rscd3n2&cid=bafkreie34uptxvl3frrjphhl6wynmxq2gw2ae4cxkhbajslg3lbj5k73da

ATmosphere conf has been so great I’ve forgotten to post. Come ...

2025-03-23T04:22:49+01:00

ATmosphere conf has been so great I’ve forgotten to post. Come say hi if you’re here, and if not, you can catch the stream tomorrow at stream.place/atmosphere.dev !

Brown skies and high winds in Oklahoma today. On days like this ...

2025-03-15T00:12:44+01:00

Brown skies and high winds in Oklahoma today. On days like this you can really see how the dust bowl happened.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreigtf7wbcxrvhzhr3itw36nywxlkgekpjfn67bvudtzmpg4udeiysa

Visited Eleusis last year and there were all these pomegranates ...

2025-03-14T20:13:06+01:00

Visited Eleusis last year and there were all these pomegranates stuffed into niches in the rock walls that people had left for her. Bit confusing since pomegranates were part of the problem, but cool to see.

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreiccyaguzx4hvibg34ccnqnqkb75vbjelt7xwnpjm3rmjbbhwcwkni

We heard you wanted 3 min videos RE: ...

2025-03-11T20:25:50+01:00

We heard you wanted 3 min videos

RE: https://bsky.app/profile/did:plc:z72i7hdynmk6r22z27h6tvur/post/3lk26lxn6sk2u

quoting
nevent1q…r2yr
📢 App Version 1.99 is rolling out now (1/5)

With every update, we’re aiming to make the Internet less toxic, more fun, and more in your control.

• 3 minute videos!
• A separate request inbox for DMs from unknown users
• Mute accounts more quickly

https://puffball.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:z72i7hdynmk6r22z27h6tvur&cid=bafkreidsv5doy6ax44g4amn53zweep7b42fjmf2xzxub4vdifu5o2bjskm

the feminine urge to Bluesky CEO: imagine a 'world ...

2025-03-10T23:56:59+01:00

the feminine urge to

Bluesky CEO: imagine a 'world ...

Did you know you can control who can reply to your posts? We also ...

2025-02-25T02:16:54+01:00

Did you know you can control who can reply to your posts? We also recently added an option for you to choose a default setting for all future posts.

RE: https://bsky.app/profile/did:plc:z72i7hdynmk6r22z27h6tvur/post/3lifogne32c25

quoting
nevent1q…846a
📢 1.98 is rolling out now (3/5)

To set the default reply settings for all future posts, head to Settings > Moderation > Interaction Settings.

You can also always change reply settings per post.

https://puffball.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:z72i7hdynmk6r22z27h6tvur&cid=bafkreidezfetf7zebynxagk3nhuhnkf663losupcbrvw4i4a4puv7axuni
https://puffball.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:z72i7hdynmk6r22z27h6tvur&cid=bafkreifrd6fm2d3sdve633lnfyrwtbvhe7mkwwyptexzye2vdqid662jvi
https://puffball.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:z72i7hdynmk6r22z27h6tvur&cid=bafkreibokyf3ssmqj7hlbe4qoxcaod5nyac5f6jjfy2mo42pqql2bod24q

The butterfly effect, named by mathematician Edward Lorenz, is ...

2024-11-13T07:46:04+01:00

The butterfly effect, named by mathematician Edward Lorenz, is the idea that something as small as a butterfly flapping its wings can eventually cause a tornado.

en.wikipedia.org/wiki/Butterf...

https://morel.us-east.host.bsky.network/xrpc/com.atproto.sync.getBlob?did=did:plc:oky5czdrnfjpqslsw2a5iclo&cid=bafkreidn5gvhbc7b6rjknt2qbkjzlshrhx4pegeglvbrcncuptxp7gf7r4

Anyone who goes to dinner with me after I’ve been reading Greek ...

2024-08-24T20:01:27+02:00

Anyone who goes to dinner with me after I’ve been reading Greek mythology: “Zeus was only born because Gaia, the old goddess of earth, protected his mother. But he still let Apollo slay her son and seize her temple, the Oracle at Delphi. The Olympians are degenerate — honor belongs to the old gods.”

With all due respect to Jack for having the vision to invest in ...

2024-05-10T02:32:19+02:00

With all due respect to Jack for having the vision to invest in decentralized protocols, we’ve carried out the work in a way I don’t think he fully understands. Bluesky is structurally open in a way Twitter has never been, but the design of atproto allows it to feel familiar and easy to use.