TIL: After Theodore Roosevelt left office and William Taft became president, toymakers, fearing reduced sales of Teddy Bears, came up with the Billy Possum.
It was not a marketing success.
https://99percentinvisible.org/episode/100-objects-008-billy-possum/
https://en.wikipedia.org/wiki/Billy_Possum
From the excellent nprofile1qy2hwumn8ghj7un9d3shjtnyd968gmewwp6kyqpqdx2rwnw8chvrtpy3m2r7g5q7lj0jhngf6xh6yqm93cpn26x8w3vsq8lwjr (nprofile…lwjr) podcast miniseries "A History of the United States in 100 Objects".
