brad_frost

Design system consultant, web designer, speaker, writer, musician, & artist. Author of Atomic Design. Enthusiasm enthusiast.

Website: https://bradfrost.com/
Course: https://designtokenscourse.com/
Book: https://atomicdesign.bradfrost.com/

Public Key

npub1c0e8wf5gahpw9a43wunlgvr7z6dge88swn87gdfwte474vsettzq73sanc

NIP-05 Address

[email protected]

Profile Code

nprofile1qqsv8unhy6ywmshz76chwfl5xplpdx5vnnc8fnlyx5h9u6l2kgv443qpz3mhxue69uhhyetvv9ujuerpd46hxtnfduqs6amnwvaz7tmwdaejumr0dsqy3j54

Publishing to

relay.snort.social

relay.damus.io

nos.lol

Author Public Key

npub1c0e8wf5gahpw9a43wunlgvr7z6dge88swn87gdfwte474vsettzq73sanc

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Last Notes

2026-06-12 13:20:17 UTC

What presentation/talk have you delivered that you're most proud of?

2026-04-08 12:33:40 UTC

I have a bit of an update on life and work:
youtube.com/watch?v=cF21KbWfucw&feature=youtu.be
https://bradfrost.com/blog/post/an-update-on-life-and-work/

2026-03-15 14:04:28 UTC

Just another in ol’ Brad Frost’s inbox.
“Hello, earth puppies” will now be my go-to greeting for Zoom calls.
https://files.mastodon.social/media_attachments/files/116/233/566/022/660/862/original/2166aa4b22da6934.jpeg

2026-02-12 18:28:13 UTC

COLLABORATING AND MAKING WEBSITES LIKE IT'S 1999 (in the best way possible.)
It feels so good to actually work in a genuinely creative, collaborative way. No Jira tickets, no Agile nonsense, no handovers, no artifacts, no review, no horseshit.
Believe it or not, it is ABSOLUTELY still possible to work this way on big, important, and meaningful projects. But we've let these muscles atrophy for a very, very long time. It's time to rebuild them.

2025-12-10 15:46:01 UTC

What software do you rely on that you feel you are way underutilizing?

2025-11-14 20:03:23 UTC

Just another day in ol' Brad Frost's inbox.
https://files.mastodon.social/media_attachments/files/115/549/837/833/577/764/original/0a0bb8eac59ef16c.png

2025-10-27 16:50:27 UTC

Reply with a picture of your last dumb phone.
https://files.mastodon.social/media_attachments/files/115/447/157/584/457/326/original/9c87949813b895a9.png

2025-10-13 18:35:36 UTC

THE TIME HAS COME FOR THE COBBLER'S CHILDREN TO BE SHOED. We need to a name for our own internal design system. It currently has the boring-ass name "BFW Design System." What should it be instead?

2025-09-15 12:35:59 UTC

To the person driving by with the windows down JUST ABSOLUTELY BLASTING Money For Nothing by Dire Straits, I salute you. That's what I call doing Monday morning right.

2025-09-09 16:42:48 UTC

You HAVE to check out @npub1spt…wwgs's website: https://matthiasott.com/
Extremely creative and well-built, you can even play around with customization knobs (using design tokens!) like a musical instrument!

2025-08-28 18:42:14 UTC

📙 📗 📘 📕 The History of Themeable User Interfaces: https://bradfrost.com/blog/post/the-history-of-themeable-user-interfaces/
It was an incredible experience to write this piece. It blurs together the history of computers, video games, the web, design systems, and my own existence on this planet.

2025-07-14 02:33:08 UTC

This is going to be a big week full of some fun announcements and news! The first of those announcements is that I'm resurrecting my email newsletter! https://bradfrost.com/newsletter/
I want to talk with people directly and cultivate connection, creativity, and positivity without algorithms getting in the way.
You can subscribe to my newsletter to be the first to hear about the OTHER fun announcements I'll be sharing this week.

2025-04-10 01:54:31 UTC

Music is holding me together right now. https://youtu.be/o1ebS1vwSiU?si=OZLFXFf2pBMcTwhk

2025-04-04 16:14:15 UTC

https://files.mastodon.social/media_attachments/files/114/280/579/070/400/332/original/b4eaea886bbd2663.png

2025-02-26 23:11:19 UTC

- reply

it is really stunning, and I can't keep up. I feel like I can only internalize a couple of their styles.

2025-02-26 21:13:38 UTC

- reply

They're incredible! Check this out: https://youtu.be/Njk2YAgNMnE?si=_h9FL2kIc4QPgcG4

2025-02-25 22:12:57 UTC

What musical artist have you wanted to dig into but haven't yet?

2025-02-10 21:34:06 UTC

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2025-01-28 15:10:11 UTC

When I see stuff like this my first reaction is "Humans are wild!"
https://files.mastodon.social/media_attachments/files/113/906/613/045/845/029/original/94ad81cf18c4fe00.png

2025-01-22 20:10:09 UTC

What's a less-common word that's a common word in your vocabulary?

2025-01-12 20:15:06 UTC

I had an epiphany and now I'm going live on YouTube to live-code a website. Feel free to join if you're bored! https://studio.youtube.com/video/yVaZ1m3xwZ0/livestreaming

2024-12-20 19:36:53 UTC

Any technology: "here is loads of storage space with the option to always add more."
Voicemail: "Your mailbox is full after receiving 5 voicemails."

2024-12-18 17:51:01 UTC

📣 BIG ANNOUNCEMENT! I'm excited to announce that we're launching a new online course called Subatomic: The Complete Guide To Design Tokens: https://www.youtube.com/watch?v=zOD266ljeQg
This deep-dive course will teach you all you need to master design tokens. Learn more and preorder here: https://designtokenscourse.com/

2024-12-10 14:15:21 UTC

What's the loudest concert you've ever been to?

2024-12-06 14:49:20 UTC

People who do video production & editing: what tools, computer specs, etc do you find essential or helpful?

2024-11-28 14:19:46 UTC

🍂 HAPPY THANKSGIVING, EVERYONE! 🍂
If you're reading this, I'm so incredibly grateful to you. It means that somewhere along the way we've connected in some way, shape, or form.
That is a freaking gift. I'm thankful for you.

2024-11-27 18:33:39 UTC

⏰⏰⏰⏰⏰⏰⏰⏰⏰⏰⏰⏰
ULTRA PROUD DAD MOMENT: my daughter made her first website!
https://bradfrost.com/blog/post/ellas-first-website/

2024-11-11 01:00:28 UTC

I made this sign to try to capture how I'm feeling about everything right now.
https://files.mastodon.social/media_attachments/files/113/461/611/148/656/884/original/0bbb98b9f9192590.png

2024-10-31 18:30:27 UTC

Here's the Halloween-meets-design-systems post you didn't know you needed. The ever-astute Ian Frost said "didn't the green apple Blow Pop have a different design than the other flavors before?" Why, yes it did! Until the creation of the Charms Blow Pop Wrapper Design System.
#designsystems #packaging #halloween
https://files.mastodon.social/media_attachments/files/113/403/453/817/037/824/original/78e1262b8e7d6f3d.webp
https://files.mastodon.social/media_attachments/files/113/403/454/061/235/848/original/92f15b0a7593fa25.jpg

2024-09-24 13:33:35 UTC

Now that social media is scattered, I think it's finally time to set up an Indie Web-esque "post (even short stuff) on my own site and automatically post it to Mastodon, Threads, et al.
I've got a WordPress site and I'm not looking to move off of that anytime soon; does anyone have any good resources on how to make that happen?

2024-09-13 15:39:36 UTC

📙 What book caused in a significant change in your life?
Respond with the book's title, author, and explain why/how it changed your behavior/outlook/habits/etc

2024-08-19 03:53:28 UTC

It's difficult to put into words just how incredible Frostapalooza was. You'll just have to see for yourself: https://instagram.com/brad_frost

2024-08-05 16:39:32 UTC

A year ago, I set up a shared playlist for all of the Frostapalooza musicians to add whatever songs they thought would be fun to perform on August 17th.
We ended up with over 18 hours of music (!!), so we did a dot-voting exercise to dial in what songs to play. For fun, I'd love to share that giant list with you. What songs would you love to hear at Frostapalooza? Vote here:
https://www.figma.com/board/clWzzHtAqhInBMg3tmCpm1/Frostapalooza-song-candidates-public?node-id=0-1&t=uDYI4Yz0l5pOk7RR-0

2024-07-30 19:42:19 UTC

What's the best bass line of all time?

2024-07-30 17:57:16 UTC

‼️Well, holy shit, I’m 40! How do I feel, you ask? Great! Better than great. I’m so incredibly grateful to be here, for the people in my life, to have the perspective I have, to be where I’m at in life.
Here are 40 lessons I've learned in life: https://bradfrost.com/blog/post/40-thoughts-at-40/

2024-07-02 13:00:19 UTC

Please enjoy this amazing Google Photos auto-generated image of @npub1uy4…kptm:
https://files.mastodon.social/media_attachments/files/112/717/014/598/373/780/original/44d999082478294d.jpg