The people who win in this age are the ones who are good at running companies.
Its basically been trending for a long time already.
Remember the convo we all had back in 2023 about IP and Trademark protection with Damus? if not physical, you're gonna need that to build out that moat and only digital its gonna get wiped out.
That's why I still run physical companies; the digital stuff is for shits and giggles.